One thing that stands out about the 1984 products is that it introduced the rainbow design. While these designs might have fit in with what was popular at the time during the 80s, Unico in the Island of Magic focused on light and changing colors, perhaps represented in the 1984 collection. Either way, the rainbow is certainly nostalgic for those who lived during the 80s.
This “My Unico” purse features Unico on the top flap with stars all around. The strap is made of corded material, which goes over your shoulder.
This zipper pouch is part of a set of “My Unico” bags released after the second film, Unico in the Island of Magic, was in theaters. There were four known designs put out in 1983 and 1984, and this one in particular says it was released in 1984. Unico is featured on the front and back, surrounded by multicolored circles or bubbles.
This sold for around 95 cents USD / 150 Yen.
You can check out the other designs on unicolove’s Instagram! You’ll be able to see the difference between the 1983 and 1984 designs.
Above is a Sanrio “My Unico” Gamaguchi Wallet (or coin purse) available in 1984. It features Unico on both sides, the front with him sitting and the back with him and his wings. The rainbow motif is present as well, along with Unico’s adult form in the background. The purse itself is around 100mm x 100mm x 10mm (3.93in x 3.93in x 3/8in) and has a kiss-lock clasp on top.
This sold for around $2.75 USD / 350 Yen.